A new relationship with your phone

Meet your
Digital PULSE™

8pm, you opened your phone to check the time. 11pm, you are scrolling, still not knowing the time. PULSE™ recognizes those unconscious patterns and helps you change them, one small habit at a time.
Tell me more ✍️ Talk to us
100
days to a new relationship with your phone
+18
avg. mood-score gain in 27 days
2k+
members in the founding cohort
PULSE Mobile App - Voice note check-in
PULSE Mobile App - Recommendations
THE DIGITAL DILEMMA

We can’t live without our phones. But no one taught us how.

Our phone is the new tobacco — woven into how we connect, decide, sleep, focus, work, and remember. We need it to live in this digital era. We just were never taught how to use it well.

Social interaction Decisions Sleep Professional life Attention & procrastination Memory
150

lock/unlocks a day — one every 10 minutes you’re awake, from over-connection and social anxiety. (ABC)

231 hrs

of sleep lost a year to bedtime scrolling — one of the quietest, most common harms. (Amerisleep)

−1.6M

car crashes are caused annually by drivers using cell phones and texting (National Safety Council)

HOW PULSE™ HELPS

Turns unconscious digital habits into concrete changes.

Reduce digital overload

Reduce digital overload

PULSE spots over-connection, social anxiety, toxic fitness comparison, and reaching for social media the moment you wake up — then gives you a mini recommendation to break the pattern.

Improve your sleep

Improve your sleep

Bedtime scrolling is one of the quietest harms of phone use. PULSE tracks it and follows up with a small, specific recommendation to help you put the phone down sooner.

Track what happens offline

Track what happens offline

Leave yourself a voice note — how you feel, what’s on your mind. PULSE analyzes it to surface motivation, negative mood, stress, and what you actually care about right now.

Engage with weekly challenges

Engage with weekly challenges

Small daily actions create lasting change. Weekly challenges against friends keep you engaged and moving toward healthier habits, one week at a time.

THE BIGGER PICTURE

This isn’t just an individual problem — it’s playing out across entire societies.

Governments are already banning social media for minors. Public Health collapses because of AI, social anxiety and depression. Workplaces are losing millions to digital overload. Understanding our relationship with our phones — one person at a time — is how we start to change that at scale.

THE SCIENCE BEHIND PULSE™

It's not a vibe check. It's data.

Your phone already knows a lot about you — digital phenotyping reads screen time, app use, voice and communication patterns to spot mood, stress and burnout signals, often weeks before you’d notice them yourself.

62 avg mood score 4 behavior clusters 81 people, 1 trial
▶ Watch: what is digital phenotyping?
Digital phenotyping data flow diagram
Frontiers in Psychology · 2025

Optimizing personalized well-being interventions through digital phenotyping

A randomized non-clinical trial with 81 young adults in Italy and Ticino found that a chatbot-delivered digital phenotyping program improved self-reported well-being from 3.06 to 4.1 (of 5), with participants rating personalized exercises 3.77/5 for usefulness. Unsupervised clustering (K-means + SHAP) grouped participants by online notifications, insomnia, attention and energy to personalize recommendations.

Read the paper →
Peer-reviewed · PubMed

Clinical validation of the Go Healthy digital phenotyping approach

Ongoing collaborations with clinics and hospitals continue to test and validate our models in clinical settings, building the evidence base behind PULSE™ and Go Healthy & Clinics.

Read on PubMed →
APPLICATION

The Behavioral Intelligence Ecosystem

Individual transformation powers collective intelligence.

🔒 150 lock/unlocks = 15 hrs awake 💪 231 hrs sleep lost / year 📉 −CHF 3.7M / yr per 1,000 employees
Individuals

PULSE™

Students · Employees · Consumers

Understand yourself. Discover the patterns behind your mood, sleep, focus and stress — and build healthier digital habits, one small daily action at a time.

  • ✓ Discover your patterns
  • ✓ Personalized AI guidance
  • ✓ Weekly challenges
→
Organizations

PULSE Index™

Universities · Insurers · Healthcare systems

Anonymized and aggregated behavioral data — never individual profiles — benchmarked by industry, region or team, so leaders see risk early and protect wellbeing at scale.

  • ✓ Anonymized & aggregated by design
  • ✓ Earlier burnout risk visibility
  • ✓ ISO occupational-health compliance
→
Society & Policy

Digital Health Index™

Governments · Municipalities · Public health bodies

Population-level behavioral intelligence that protects individual privacy while giving policymakers visibility into community wellbeing — to inform prevention, not just react to it.

  • ✓ Regional & national benchmarking
  • ✓ Smarter prevention strategies
  • ✓ Live in Lugano · expanding across Europe
Every new user strengthens PULSE Index™. Every deployment strengthens the Digital Health Index™.
PARTNERS & SUPPORTERS
Innosuisse Day One Boldbrain Startup Challenge IDSIA USI/SUPSI Associazione Italiana Psicologi USI Startup Centre Giovani Psicologi Lombardia Università degli Studi della Tuscia Università della Svizzera italiana SUPSI NVIDIA Inception Program Gruppo La Redancia
WHO WE ARE

Experts in mental health, technology and innovation.

A small team of clinicians, engineers and designers based in Lugano, Switzerland — backed by an advisory board spanning psychology, psychiatry and pharma.

Joy Bordini

Joy Bordini

CEO & Co-Founder

ML specialist & bioinformatician, ex-Google Cloud consultant — leads vision, strategy and fundraising.

LinkedIn ↗
Gianluca Esposito

Gianluca Esposito

CTO & Co-Founder

15+ years as a software & AI engineer — leads product strategy and architecture.

Antonio E.
Antonio E.
The one who whispers to smartphones
Camilla Vittozzi
Camilla Vittozzi
Cartoonist by passion
Instagram ↗
ADVISORY BOARD
Andrea Raballo
Andrea Raballo
Prof. of Psychiatry, USI · Psychiatrist, Cantonal Psychiatric Organization
Peju Oshisanya
Peju Oshisanya
UK VP Clinical Development Operations in Pharma
LinkedIn ↗
Antonella Santuccione
Antonella Santuccione
Medical Doctor in Psychiatry · Neuroscientist · Innosuisse Mentor
LinkedIn ↗
Katherine Schlatter
Katherine Schlatter
Advisor & Investor · Behavioral Therapist, MSc Harvard, PhD Columbia
LinkedIn ↗
GET IN TOUCH

DM us whenever you want.

We love hearing from our community — feedback, partnership ideas, or a question about implementing digital health in your organization.

info@gohealthyandco.com